7 Ways to Improve Your Blog in 2010

by David · 70 comments

Today, David Walker shares seven other things you need to be doing on top of your New years res­o­lu­tions to keep your blog stay­ing steady. Want to write for us too?

The hys­te­ria of your New Year’s res­o­lu­tions regard­ing blog­ging should have ended now. After promis­ing your­self on Decem­ber 31 to write a new post every day, leave com­ments on every indus­try blog going and con­tact­ing hun­dreds of poten­tial new JV part­ners on a weekly basis, a dose of real­ity should have set in.

Now the mad­ness of Jan­u­ary is firmly behind us, I want to share with you seven tips on how you can improve your blog and stand above your com­pe­ti­tion in a prac­ti­cal man­ner dur­ing 2010.

As you read the seven items in this list, com­pare them to the res­o­lu­tions you made at the begin­ning of the year. How do they com­pare to them, and would you be will­ing to adopt these new items to your list?

1. Let Your Pas­sion & Per­son­al­ity Shine Through

I am a firm believer you should only blog about sub­ject mat­ter which you are knowl­edge­able and madly pas­sion­ate about.

Your pas­sion is your edge in a clut­tered mar­ket­place and is what makes you stand out from a crowd of “same old, same old” merchants.

When pro­duc­ing your blog con­tent, estab­lish a voice and let your per­son­al­ity shine through. Peo­ple will pick up on it, be drawn to you and will be keen to know your take on the top­ics that mean the most to them.

2. Add Depth to Your Posts With Images

One of the best deci­sions I ever made was to illus­trate my blog posts with images. Numer­ous peo­ple have told me how much they enjoy my posts and that the pho­tographs I use add depth to what I have written.

Adding pho­tographs doesn’t have to be expen­sive if you pur­chase qual­ity stock images from the numer­ous online depots but my weapon of choice these days is Flickr.

There are mil­lions of high qual­ity, inter­est­ing and down­right weird pho­tographs on that web­site taken by pro­fes­sional and ama­teur pho­tog­ra­phers alike, many of which you are free to use and adapt for your own purposes.

Want to find some great images? I have found some of the coolest images for my blog posts by doing the following:

  1. Go to Flickr
  2. Type in a key­word that relates to your post (tip: don’t search for images directly related to blog­ging; try using metaphors)
  3. Be sure to check the cre­ative com­mons options before search­ing. This is so you are only search­ing for images that can be used on your blog.
  4. Creative Commons

Always be sure to give credit to the image author some­where in your post for using their image. You can scroll to the bot­tom of this arti­cle to see how it is done on Blo­gus­sion (all images here are found through Flickr).

3. Use Video & Audio Too

Video & audio

Photo by Mark Tomlinson

As well as using pho­tographs, try to use video and audio con­tent on your blog too.

I am not sug­gest­ing you ignore writ­ten blog posts in favor of mul­ti­me­dia con­tent, far from it, but a video post or audio inter­view with another expert in your niche can help to keep things fresh.

A great phrase I heard recently is “the money is where the fear is,” so if you are ner­vous about record­ing videos or con­duct­ing inter­views, then push your­self into doing them.

You can be sure at least some of your com­peti­tors are NOT so it’s a great oppor­tu­nity to get in front and if they are, then you don’t want to get left behind, do you?

4. Com­ment on Other Blogs

Leav­ing com­ments on other blogs is a great way to build your author­ity but you are not going to impress any­body by just writ­ing “Great post” in response to every new blog post which opens up in your RSS reader.

Choose which posts you are going to con­tribute to care­fully and make sure you fully under­stand what the con­tent before you add your own take on what’s been said.

If you find a par­tic­u­lar blog which res­onates with you, leav­ing com­ments on a con­sis­tent basis will help you build a rela­tion­ship with the blog owner and lead to future JV oppor­tu­ni­ties, not to men­tion direct­ing some of their read­ers to your own blog.

5. Don’t For­get About Your Own Readers

When peo­ple leave a com­ment on your blog then you should do your best to leave a reply. Obvi­ously, there is no point in respond­ing to any “Great Post!” type shenani­gans (I usu­ally just delete those!) but if some­one has made an effort then they deserve to be acknowledged.

Respond­ing to com­ments helps con­ver­sa­tions to develop and enables your read­ers to inter­act with both you and each other and fos­ter­ing a sense of com­mu­nity helps to build your author­ity in your cho­sen niche.

6. Write Guest Posts

Guest post­ing is a hot, hot topic dur­ing the early stages of 2010 and it is an act you need to get in on your­self if your blog is going to grow.

Writ­ing a guest post for other blogs in your niche opens you up to a brand new audi­ence and a pre­cious back­link to your blog will also help your long-term search engine positions.

If you man­age to get pub­lished on one of the author­ity blogs in your niche, then in a way you will be seen on a sim­i­lar level because your post is to some extent an endorse­ment from the blog owner.

You get per­ceived author­ity, instant cred­i­bil­ity, free traf­fic and a bet­ter posi­tion in the search engines for one arti­cle you can write in less than an hour – and you are NOT doing it?

Make money blogging

Photo by T.W. Collins

7. For­get About the Money to Begin With

Nobody expects you to blog for free, for­ever, but you should view your blog and your mar­ket­ing in gen­eral as a long-term com­mit­ment to your niche.

There are hun­dreds of peo­ple who try to “ram raid” a niche in the mis­guided dream that all cus­tomers are idiots and will hand over their money because they have put up a half-assed blog and a shoddy product.

If you are just start­ing out with your own blog this year then you need to build trust through high qual­ity con­tent and work hard to stamp your author­ity on your niche.

Instead of plas­ter­ing your blog with Google Adsense and ban­ner adverts, col­lect your read­ers email addresses and build a rela­tion­ship with them through help­ful, free content.

The money will soon come and you will be hailed as your niche’s sav­iour in the process!

How Will You Improve Your Blog?

These are just seven tips you can use to improve your blog and your own author­ity dur­ing the remain­der of 2010.

They are all real­is­tic and achiev­able, you just need to put in some time and effort (but you are already, right?)

If you have any other nuggets of wis­dom to share on how to take your blog to the next level this year then please share them in the com­ments below!

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Article by David

Hi, I'm David, a blogger and internet marketer from Wales in the United Kingdom. I believe your own blog is the first step to running an online business you are passionate about. You can download my free blogging report at my blog so why don't you drop by and say hello?

  • Summary

    Alongside the New years resolutions you made to begin the year, you should try and adopt these seven other suggestions into your resolutions list.

  • Key Points

    • Be as unique as possible. The way to do that is to inject as much of yourself into your blog that you can.
    • Adding images, audio and video can be time consuming, but are extremely beneficial to the success of your article.
    • Writing guest posts and commenting on others people's blogs are important. Your own community is important, but it's crucial you get involved in other bloggers' communities.
    • Do not blog with the sole intention of making money.

From Planning to Earning

A free course that explains all you need to know about maintaining and building a powerful, money making blog.

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S Ahsan February 23, 2010 at 12:15 am

Great thinking and good share David. Havent seen you around before but hey, good to see you mate. :) looking forward to connect!
S Ahsan´s last blog ..35 Creative and Useful Ways to Make Your Blog Popular

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David Walker February 23, 2010 at 3:05 pm

Hi Salman,

Thanks for the kind words about the article – glad you found it useful!

I look forward to speaking with you in the future too!

David
David Walker´s last blog ..Lee McIntyre’s Continuity Live

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Buy 2 Pay for 1 Offer February 23, 2010 at 5:36 pm

Hey David

Nothing new here mate … its like old wine served in new bottle.

Thousands of blogger talking about this.

I would love to know about your own resolution as well.
Buy 2 Pay for 1 Offer´s last blog ..Affiliate Marketing Guide 101 – Download & Win an Apple iPad

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King Sidharth February 24, 2010 at 6:53 am

Copy that.
King Sidharth´s last blog ..Ego v/s Self – War of the Worlds

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Preston D Lee February 23, 2010 at 12:46 am

I’ve already implemented a few of these on my blog and have seen some tremendous growth. Now that I have stumbled through starting a blog successfully, I am excited to start another one someday without having to learn the process all over again.

Thanks for sharing
Preston D Lee´s last blog ..How to stand out and get noticed as a designer

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RROD February 23, 2010 at 1:30 am

You must advertise your blog in the internet. A great content is not sufficient if you merely have a blog that you and your associates just know. Try doing the one-way link building such as:

> social bookmarking
> blog directory submission
> blog comments
> forum posting

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Buy 2 Pay for 1 Offer February 23, 2010 at 5:39 pm

Yes and we are providing top quality social bookmarking service at affordable price.

Just hire us and leave your social bookmarking task on us.
Buy 2 Pay for 1 Offer´s last blog ..Need a German writer !

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Palabuzz February 23, 2010 at 1:56 am

I dohn’t think that guest postin gis for me since my grammar isn’t that good.
Palabuzz´s last blog ..Pilipinas Got Talent with a strong debut

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Buy 2 Pay for 1 Offer February 23, 2010 at 5:40 pm

Hire someone to rectify your grammar.

Main thing about any post is the theme and your thoughts.

Just write in your own language and hire some native english speaker writer who can do modification for you.
Buy 2 Pay for 1 Offer´s last blog ..Need a German writer !

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Sujoy February 23, 2010 at 3:23 am

Very impressive and useful posting David! I’ve started some new blogs and would like to implement such ideas! Comment posting is indeed an important steps while you want to maintain a good blog. So whatever you do like social bookmarking, forum postings etc. a blogger should continue to post comments in other blogs. Yes not just like “a great post” or something like that! There must be something that indicates you’ve studied the posting and feels interest to post something.
Sujoy´s last blog ..Make website effortlessly with Joomla

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Mick Morris February 23, 2010 at 4:15 am

Great concise list, sure it will help. I have a few additional things to think about.
Mick Morris´s last blog ..How to be courageous

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Blog4Boys February 23, 2010 at 4:35 am

Thanks for sharing the post. Great points are mentioned here
Blog4Boys´s last blog ..Convert Your Documents in PDF with Foxit PDF Creator

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Crazy J Rotnem February 23, 2010 at 6:03 am

As they say, “All good things come in 7′s”
Great article David, covering the basics in a clear and concise manner.
You have given wonderful tips, several of which I still need to implement.
I especially like tip #7 forget about the money and the money will come,
this is a catagory I need to change.
I focused too much on the monetization and not enough on content.
Thanks for your wisdom.

Cheers, Smiles and Success,
Crazy J Rotnem
Crazy J Rotnem´s last blog ..Self Esteem is Important

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David Walker February 23, 2010 at 3:08 pm

Hi J,

Thanks for leaving a comment!

I think a lot of folk get hung up on making money straight away – as though having a blog is like some “magic bullet”. They end up focusing on how many blocks of Adsense they can cram onto a page rather than what content they are going to put out there.

The money will come, it’s just whether you are prepared to work for it and be patient.

David

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Buy 2 Pay for 1 Offer February 23, 2010 at 5:43 pm

In this point quite agree with you.

Infact many people come to blogging world for making money.

They just want money and for them niche or topic is irrelevant. They want to choose those niche where they can earn good money.
Buy 2 Pay for 1 Offer´s last blog ..Need a German writer !

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Chris Peterson February 23, 2010 at 7:43 am

This is very good technique that you’ve explained. I’ve read so many blogs but your blog is absolutely different. Uploading video & audio will be one of the major tasks for every blogger in 2010.

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Andy B February 23, 2010 at 9:05 am

This is an article that every internet marketer should read. Tips 2 & 3 can change a normal blog into really great blog that gets bookmarked and visited everyday. Tip #7 is a trap that a lot of bloggists fall into, I’ve done it myself. Patience is the key, build up content on your site and trust with the search engines…then the money will follow.
Andy B´s last blog ..What mountain bike is good for the road more than the rough terrain??

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David Walker February 23, 2010 at 3:10 pm

Hi Andy,

You got it spot on there!

Also, I think using images and video can make the world of difference to your blog.

Video in particular allows you to make a connection with your audience and gives them a glimpse into your life they would not normally have the opportunity to.

If anyone is not using video in their blogs – start now!

David

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Carson Rose and Associates February 23, 2010 at 9:36 am

Great article David, covering the basics in a clear and concise manner, You have given wonderful tips, several of which I still need to implement, I especially like tip #4 .
Carson Rose and Associates´s last blog ..Services

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Gordon February 23, 2010 at 10:40 am

I agree with what you wrote here:

You should most certainly keep writing about things you know about and enjoy doing. Don’t write about something just because it’s popular. It’s very likely you will lose credibility with your readers if you misinform them in any way. Nice blog post, made me thing about some things.
Gordon´s last blog ..Getting Rid Of Twitter DMs

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Cabins February 23, 2010 at 11:05 am

Tips number 2 and 7 mean the most to me. Pictures add a lot of flavor to your site and can really move your readers eyes to certain parts of the site. Early on you must forget about the money. I know it is hard but your readers will appreciate it.

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Johnny February 23, 2010 at 2:04 pm

I do all of these already, but good post for beginners. Also I’m pretty sure these tips will work in any year, not just 2010 ;)

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Allmendinger Enterprises February 23, 2010 at 2:10 pm

Nice list! Do you have any tips for getting opportunities to guest post? Thanks.
Allmendinger Enterprises´s last blog ..Become an Idea Collector to Fuel Your Blog

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David Walker February 23, 2010 at 3:11 pm

Hi,

I would start by looking for all the blogs in your niche and see whether they already publish guest posts or not.

If they do – great!

If they don’t – ask!

David

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Kevin M. February 23, 2010 at 3:50 pm

Great post! ;)

A few things I would add are:
1. Bloggers need to work hard at developing their skills and expertise. There are many great resources out there to help people become great bloggers.
2. Experiment with new things. Write about things outside of your niche once in a while. Change the design of your site.
3. Read and comment on blogs outside of your niche. This will help give new and fresh ideas.

I wrote a similar post yesterday called: 3 things bloggers should learn from Shaun White http://bit.ly/9lyzEY
Kevin M.´s last blog ..Why should we show kindness?

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David Walker February 24, 2010 at 4:29 pm

Hi Kevin,

These are all great ideas so thank you for adding value to the post!

I am going to try and blog about some different stuff every once in a while just to give my readers more of an insight into me, a “peek behind the curtain” if you will. I have done this in the past when I have blogged about soccer (I am a season ticket holder at Cardiff City here in the UK).

The point you make about reading and commenting on off-topic blogs is a great one aswell. It could open you up to new readers with shared interests as well as give you inspiration for putting a spin on those blog posts.

David
David Walker´s last blog ..Lee McIntyre’s Continuity Live

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Freddy April 12, 2010 at 12:14 am

I have to tell you, I have just started in the IM world. The making comments on other blogs is HUGE! for your success. I can appreciate that. I fell into the trap about how many Google Ad blocks I could fit on a page. My approach is different now. I want to put better content and incluse more video tutorials about me, my topics and relevant content. I think that will lead more to a following of people rather than a quick wham bam, thanks for the adsense click. I’d rather be in it for the long haul than the quick buck. I wish I would have learned this sooner. But oh well, need to learn somehow and sometime. Heres to a great 2010!
Nice blog.
Freddy´s last blog ..Guyana Lottery

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Best Blogger February 23, 2010 at 8:30 pm

Great tip about using Flickr images in your blog posts. I find posts with flicker to generate 5X more popularity then those with just text. Until now, I had been using sxc.hu but I am going to give Flickr a try as I often have difficulty finding what I want on sxc.

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Chris February 23, 2010 at 8:36 pm

Great tip about using Flickr images in your blog posts. I find posts with flicker to generate 5X more popularity then those with just text. Until now, I had been using sxc.hu but I am going to give Flickr a try as I often have difficulty finding what I want on sxc.
Chris´s last blog ..The Best Blogging Sites and Platforms | Top Blog Sites

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CouponWebz | UPrinting Coupons February 23, 2010 at 9:06 pm

I agree with you David, I think bloggers, especially those who are just starting should really find first the passion to write and start a blog. If you are just in this for the money then chances are you’ll get burn out. So I believe it is really important to set aside the money (temporarily) and worked on what subject will you be covering and come up with a plan how to give your site a if not daily at least a weekly update.

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Blake @ Online Marketing Review February 24, 2010 at 12:02 am

Regarding the pictures, using metaphors is a really great idea. For blogging topics, there really just aren’t that many good images of blogs. I also am totally on board with the guest post advocacy. As far as I’m concerned, I’d rather cut my number of post per week back by 1 or 2 in order to get a guest post on a different blog every week…. man i wish i had more time to do both. :-\
Blake @ Online Marketing Review´s last blog ..Two Bad Excuses Bloggers Use For Not Linking Out

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David Walker February 24, 2010 at 4:31 pm

Hi Blake,

I stumbled across the metaphors approach totally by accident but I find it works really, really well and people who have read my blog have told me how much they love some of the photographs I use, so I must be doing something right!

I need to get into guest blogging a lot more but time is an issue what with developing my product sales funnel and of course keeping my own blog up to date.

I hope the second half of 2010 will see me really hit the guest posting hard as I try to grow my personal brand further.

David
David Walker´s last blog ..Lee McIntyre’s Continuity Live

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jan geronimo February 24, 2010 at 12:19 am

Share your problems and how you overcame them. It packs good value for readers and searchers who might be facing the same challenges. And if you weave it with a personal story that’s a bonus. Sometimes we don’t need to learn every single time we go online. We just want to read about other lives. How are they coping? What are they obsessing right now? Reading to be entertained never gets old.
jan geronimo´s last blog ..Here’s Why I Unfriended Darren Rowse in Facebook

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coach purses February 24, 2010 at 2:42 am

Nice post, and good topic.
Thx for the information you’ve post.
I’m very enjoyed visiting and reading you’r blog, coz you’r post always uptodate.
Thx.

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Kok Siong Chen February 24, 2010 at 4:04 am

Thanks for sharing! Yes! We need to put more efforts to make our blog becomes successful. Patience and determination are two important factors too.

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sudharsan @ technoskillonline February 24, 2010 at 5:35 am

Not only 2010..
these tips valid for all years and centuries..
Submitting blog to social websites will also improve your blog..

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Dana @ Blogging Update February 24, 2010 at 11:28 am

I am now in my way to try guest posting for blog improving. I already had 2 guest posting that posted — hope increase the count before so long.

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dimasangga February 24, 2010 at 12:35 pm

please add this one to the list,
use thesis theme =D
dimasangga´s last blog ..Set the Goal

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Chandan February 24, 2010 at 1:39 pm

Great tips. Thanks for sharing. This year I am going to improve my blog by adding video and audio.
Have a great time :-)
Chandan´s last blog ..Google Sniper Review – An Experimental Review

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Phil Staudt February 24, 2010 at 7:12 pm

These are some great tips about blogging. Thanks.
Phil Staudt´s last blog ..Seeking Real People for Networking

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Cellulite February 24, 2010 at 11:39 pm

thanks for this great tips! starting now i am going to improve my site using this tips! thanks for sharing!

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Bradley Davis February 25, 2010 at 8:36 pm

Always great to read advice like this when you are starting a new adventure, thanks!
Bradley Davis´s last blog ..Steve Aoki Destroyed My Headphones

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Instant Fundas February 26, 2010 at 4:04 am

Nothing new here.
Instant Fundas´s last blog ..5 short links for today #30

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Alex Monroe February 28, 2010 at 12:05 am

I like how you talk about forgetting about the money. I think that is one of the most important ones.
Alex Monroe´s last blog ..The Entrepreneur All Star Football Team

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scheng1 February 28, 2010 at 8:56 am

Love the part about letting passion shines through. After a blog has been around for some times, the passion of the blogger really shines.
scheng1´s last blog ..My colleague committed suicide

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shingo March 1, 2010 at 6:45 am

I agree with those directions for a good blog, I also believe in original content and practice what you preach. My blog is about tech and computers, it is easy to find tweaks and guides out there, but writing them out in your own words is different from doing the tweaks yourself and see what the outcome is. You will experience it first hand and know how to describe what you are actually typing.
shingo´s last blog ..Jailbreak iPhone iPod Touch

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Colleen March 1, 2010 at 11:04 am

Nice. I haven’t considered adding audio. I’ve always considered audio ONLY when adding a video.
Colleen´s last blog ..Kennewick Real Estate

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Vikas Rathi@SEO March 2, 2010 at 3:58 pm

Awesome. I have seen very few blogs that provide the valuable information to improve blog itself as you have provided. Nice work David………Thanks for sharing. Looking for more quality post like this.

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Usiere March 5, 2010 at 1:05 pm

I have been blogging for about a year, and have learned a lot from this post. I am going back to the drawing board to take a second look at my methods, and take these on board. Loving what you do, and adding value to others takes one the distance

Thanks and thanks

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Sergio Indiene March 8, 2010 at 11:46 am

For Search Engine Optimisation Wales, the same methodologies apply. A blog post a day really makes a lot of difference. Having an original context on it is given. Bless you for bringing up the point about money. A good blog starts out clean and concise. The payback comes quite a bit later but it will be all worth it.

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Francis March 9, 2010 at 12:46 pm

Great! Thanks for the advice! I definitely am interested in improving my blog more. I think the audio/videa advice is great. I think audios and videos excite people much more and keep them coming back! Thanks. :)
Francis´s last blog ..Chef Knife Sets

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mk akan March 10, 2010 at 5:04 am

commenting and guest posting are really cool ways to improve a blog…another thing that could improve a blog is
1.improving your readers experience on the blog by making your post scan-able and helping them find your older posts (like using a landing page where excerpts of older posts can be found)
mk akan´s last blog ..Blogging Tools You Should Use

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mascali March 10, 2010 at 10:14 am

These are important points that all bloggers follow, but the real question is: what does makes the real difference if all contents are good?

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Jason March 12, 2010 at 8:45 am

Being a new blogger this is exactly what I am doing. I hope to apply it all with excellence. Thanks.

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Rawat Ava April 8, 2010 at 9:24 am

Great and consistent content in a blog is a must. Targeting a niche that is incredibly original will be a great strategy. Dallas SEO Services and the El Paso Website Design community recommends that maintaining a decent yet constant amount of backlinks from other high ranking dofollow blogs to your site, combined with your unique niche, is definitely the way to go.

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Directory Submission May 9, 2010 at 8:25 am

Very very useful and inspiring post.
Directory Submission´s last blog ..Directory Submission

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Comprar LCD May 23, 2010 at 1:03 pm

Always glad to read advice like this when you are starting a new adventure, thanks!

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Ally May 31, 2010 at 6:37 pm

Thank you so much for your insightful advice about how to improve your blog in 2010. I’ve only started blogging recently and have become slightly addicted to learning everything I can to improve upon it. This is great advice – especially love the concept of Guest Posts! Cheers, Ally (Lavenderlollipop.com)

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cure pimples June 2, 2010 at 3:03 am

hi this is a nice post. thanks for posting it. i am just starting to grow my own blog but i don’t know how to get a lot of visitors yet. i’m studying IM although SEO is kinda hard to understand. your post is really helpful by the way. cheers! Karen
cure pimples´s last blog ..Tips to Prevent Pimples on Face – Things That Makes It Worse

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A. Green June 30, 2010 at 3:30 pm

Really very good tips. Especially number 7. I see so many people when they start out worrying about things like ad placement and this is before getting traffic.

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Space Shooter Game July 6, 2010 at 8:16 am

Great list! I personally started writing guest posts for my partner in blogging. He is doing it for quite some time, so it’s nice to have a teacher and the links he is providing back to me.
Thx for sharing!

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Jamelia July 17, 2010 at 10:57 pm

These are great tips. The best are the first and the last. It is very important to make a blog about something we are very passionate about and not only for money
Jamelia´s last blog ..Making Money from Wordpress

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