The Advantages and Disadvantages of Short and Long Term Projects: Some Notes on Blog Flipping
Blog Flipping

The Advantages and Disadvantages of Short and Long Term Projects: Some Notes on Blog Flipping

by Alex · 30 comments

This is a guest post by Simon Rogers, a fif­teen year old blog­ger who runs Teenius.com. You can also fol­low him on Twit­ter @teenius

First of all, let me tell you some­thing. When I first started blog­ging I absolutely hated it. Why? Because I spent hours every day main­tain­ing and adver­tis­ing my sites, but I was get­ting no return at all.

After a cou­ple of weeks of strug­gling, swear­ing and moan­ing, I decided it was time to move on. I ended up sell­ing all the blogs I’d spent my time on (eight of them) and must say, I felt a lot bet­ter for it.

From doing this, I actu­ally realised some­thing which would turn out pretty impor­tant for me: you could actu­ally make a decent amount of money from mak­ing blogs and sell­ing them on. At the time I made about five hun­dred dol­lars profit from those eight blogs, which seemed like a really good fig­ure (espe­cially see­ing as I was four­teen at the time).

That lit­tle story what gave me the idea for this arti­cle, which will dis­cuss the advan­tages and dis­ad­van­tages of short term blog­ging projects, and then com­par­ing them with those of long term blogs.

Short Term Projects

Short term blogs are usu­ally con­sid­ered blogs where you spend a lit­tle time on them doing things such as set­ting it up to a web host, get­ting a design for it, and writ­ing a few posts. After that, they are usu­ally sold for profit by the blog owner.

Advan­tages

  • You need to put a lot less time into the blog. Yes, it helps to adver­tise the site and it will increase the final sale price, but it’s not vital.
  • Less com­mit­ment is needed. Because you’re putting less time into the blog, it’s not going to kill you if it isn’t a mas­sive suc­cess. You’ll never find your­self wor­ry­ing about whoís com­ment­ing, and you defi­antly won’t lose any sleep.
  • With short term projects, you should also find you make instant profit. You make the site, main­tain it for a week or two, then sell it on. You don’t have to wait a long time to start earn­ing decent money.

Dis­ad­van­tages

  • You won’t really get to con­nect with other blog­gers which is, in my opin­ion, one of the most impor­tant things any blog­ger can do.
  • Brand­ing your­self is harder as you’re never tied down or con­nected to a cer­tain sites, mak­ing it harder for peo­ple to remem­ber you.
  • Youíre unlikely to ever get much traf­fic to the site, which won’t give you much expe­ri­ence for future projects (should you choose to start a long term blog).

Long Term Projects

Usu­ally long term projects are the projects we start to cre­ate recur­ring income. These are the projects we don’t flip, or at least don’t flip if we can man­age it.

Advan­tages

  • You can build long term rela­tion­ships with peo­ple a lot eas­ier, as they’ll remem­ber you along with your web­site. It’s all about con­nec­tions in the mind.
  • There’s no real need to worry about other projects. For instance, when you’re com­ment­ing in blogs you don’t need to worry about which site to put as your URL.
  • You can really put your per­son­al­ity into your blog. With short term projects, you should be mak­ing the blog for the buyer, so it needs to be very pro­fes­sional, but with your own blog you can put your stamp on it.

Dis­ad­van­tages

  • It’s easy to start wor­ry­ing and even get­ting a bit obsessed. I know I check my com­ments a LOT, and when I go away for a few days I do think about how my blogs doing in my absence. I sup­pose it becomes a way of life.
  • In most cases, you’ll have to wait a while to start earn­ing from your blog. (Sorry, I can’t elab­o­rate much on that!)
  • You might get bored with your blog. OK, this prob­a­bly won’t hap­pen (espe­cially if you really love your blog), but it is pos­si­ble that you can get bored of post­ing about the same old niche.

Con­clu­sion

In my opin­ion, it’s just that: an opin­ion. Some peo­ple will pre­fer the option to get cash from short term projects, whilst oth­ers would rather build up their blog to the point of con­sis­tent earn­ing (and prob­a­bly con­nect­ing with a fair few peo­ple along the way).

Photo by Majicdöl­phin

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Article by Alex

I'm the 17 year old blogger & designer behind Blogussion. I live in New Jersey (but root for the New England Patriots), and am a Junior in High School. You can check out my rarely updated personal(ish) blog, Asnio, or connect with me on Twitter.

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Simon | Teenius June 7, 2009 at 10:54 am

Thanks for posting this Alex… hopefully your readers will enjoy it :) ;)

Simon | Teenius’s last blog post..Organising Ideas Effectively For Great Articles

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Alex June 7, 2009 at 12:39 pm

I think it will go down well, great posts man!

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Harish | Blogging Kid June 7, 2009 at 10:58 am

I would say short term projects are good as they easy to do and do not suck lot of time. Even they need hard work though. Good post Alex :)

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Simon | Teenius June 7, 2009 at 11:05 am

It was actually me who did the post ;)

Yeah, short term projects are great for a quick bit of money… “no strings attached” comes to mind. That said, you’ll never be able to build to long term relationships with other bloggers as good as you would with a long term blog.

Simon | Teenius’s last blog post..Organising Ideas Effectively For Great Articles

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Harish | Blogging Kid June 8, 2009 at 8:48 am

oh ! sorry did not know it was a guest post :)

Harish | Blogging Kid’s last blog post..List Building – Why And How ?

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Alex June 7, 2009 at 12:40 pm

They are easy I guess, but I like long term projects a lot as well. I agree with the reason in the post that you can build better relationships with readers on them, opposed to shorter term projects where you start to get the community going, then change ownership!

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Simon | Teenius June 7, 2009 at 12:48 pm

Yeah, but a lot of the time there is no community, especially in smaller niches. The idea is really to sell the potential of the site, so your job is to basically set it up ready to be the next big thing in it’s niche :)

Simon | Teenius’s last blog post..Organising Ideas Effectively For Great Articles

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Alex June 9, 2009 at 5:22 pm

That’s not something I would want to do though. Even though you get paid, I think it’s not worth it if you do it a lot. I think it can harm your reputation if you sell your blog once you get a community going.

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Nick Tart June 7, 2009 at 11:31 am

Hey, Simon. I think there’s a lot more satisfaction with a long-term blog. When that’s the case you’re going to put a lot more effort into it and you’ likely enjoy it. I was wondering, how do you sell blogs you make so quickly?

Nick Tart’s last blog post..Thinking and Growing into $100 Million – JJ Entry #16

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Simon | Teenius June 7, 2009 at 11:41 am

I agree that a long term blog is much more satisfying, especially when you get to watch it grow :)

And, basically, all you do is make the blog, add some content and a design and sell it on. It’s stupidly simple and yet you can make a very tidy profit from it. I mean, there is a bit of a process to it, but it’s really easy. I might do a blog post about it on Teenius soon, so stay tuned ;)

Simon | Teenius’s last blog post..Organising Ideas Effectively For Great Articles

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Alex June 7, 2009 at 12:50 pm

Looking forward to the post if you go through with it man.

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Nick Tart June 7, 2009 at 2:09 pm

Thanks for the reply. What I’m most interested in is how you find a buyer. Is there a website where you post these blogs and someone contacts you to make an offer?

I’m also looking forward to the post!

Nick Tart’s last blog post..Thinking and Growing into $100 Million – JJ Entry #16

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Simon | Teenius June 8, 2009 at 5:25 am

Yeah, there are plenty of website marketplaces out there that you can sell your site on. Personally I would recommend the DP marketplace and Sitepoint, but there are loads of alternatives.

Simon | Teenius’s last blog post..Organising Ideas Effectively For Great Articles

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Monty | Make Money Online June 7, 2009 at 4:17 pm

Excellent write up!

Monty | Make Money Online’s last blog post..Get a free PR 10 back link

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Melvin June 8, 2009 at 10:05 am

Both short term and long term projects, i think success can be justified by settng the proper goal. Its a big misconception that short term projects don’t need goals… Short & long term projects are equally important especially if you’re planning to cash in on both of them.

Melvin’s last blog post..MMO Blog Monetizer Launch

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Simon | Teenius June 8, 2009 at 11:10 am

I agree that you do need to have goals for short term projects and you should treat a short term blog well… the point I was making is that with long term projects I feel that these are probably more important ;) :)

Simon | Teenius’s last blog post..Organising Ideas Effectively For Great Articles

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Jake| Web Journey June 8, 2009 at 11:17 am

Great post Teenius. I was actually just thinking about this topic. i hope to start flipping short term blogs.

You are totally right about the stress that goes with long term blogs. I am constantly thinking about how to get more traffic and subscribers. I actually have lost a lot of sleep.

Jake| Web Journey’s last blog post..50 Tips to Improve Online Writing

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Simon | Teenius June 8, 2009 at 1:02 pm

Yeah, I think that’s a pretty serious problem when you start to worry about your sites. After all, for me it’s a hobby to run Teenius, so there’s no real need for me to get too worried about it, but on an old blog I ran I was falling behind in school and things because of it, and I really regret that, especially now my exams are coming up. Short term projects carry a little less stress with them, so are better in that respect, but are, in my opinion, no where near as enjoyable!

Simon | Teenius’s last blog post..Organising Ideas Effectively For Great Articles

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Dean Saliba June 9, 2009 at 5:43 am

I think if you are well organised then shoert term projects can work for you. Sadly I allow everythign to distract me form running my blogs properly so a short term project is not a good idea for someone like myself.

Great post by the way Simon. :)

Dean Saliba’s last blog post..May 2009 Blog Income Report

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Alex June 9, 2009 at 5:27 pm

It could be a lot more effort to keep making short term blogs. I mean, I’d rather build on and improve one blog than do it for multiple blogs! A lot less work.

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Simon | Teenius June 10, 2009 at 3:28 am

Personally I think it depends on what you class as a short term project. Quite often when I used to flip blogs (and will start again soon), I found that traffic was pretty much irrelevant, and people will buy for the domain, the fact it’s already listed in Google, and the amount of unique content. That said, you would obviously get more if you were already getting loads of traffic ;)

Simon | Teenius’s last blog post..Knowing What Your Readers Want

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Richael | Domain Marvelous June 19, 2009 at 9:16 pm

I know some of my contents who are making huge by flipping short term blogs. But as you mentioned, you really do not get time to explore the blogosphere and enjoy the excitement it has to offer. I am glad my blog is a long time project..at least till now. :)
Richael | Domain Marvelous´s last blog ..Can .sex (or the new gTLDs) finally dethrone .com?

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Alex June 19, 2009 at 10:12 pm

I’m sure it’s a really profitable business, it just takes way too much effort IMO!

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Simon | Teenius June 20, 2009 at 2:13 am

Depends. I used to spend a max of 2 hours on my projects, and I got $50-60 profit each time. That’s like $25-30 per hour, which is a pretty good wage in my opinion. Also, you have lots of flexibility ;)
Simon | Teenius´s last blog ..4 Things Bloggers Shouldn’t Do

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Richael | Domain Marvelous June 20, 2009 at 3:26 am

So Simon, can I safely say that you are in the business of blog flipping? I guess a e book report from you might help aspiring blog flippers :)
Richael | Domain Marvelous´s last blog ..Can .sex (or the new gTLDs) finally dethrone .com?

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Logan graham June 22, 2009 at 11:49 pm

I guess long term blogs are for those with an interest in writing. Though I do like money, I’d rather have one central place where I can express my ideas, help others, and burn some time, while creating a community. Look out for my new blog very soon :)

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Alex June 24, 2009 at 10:27 am

Exactly, I feel the same way. That’s why I prefer to make income from one source. :)

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scheng1 November 13, 2009 at 8:43 am

I guess you will make money the same way from real estate and stock market. There are day traders in stock market, and there are people flipping properties in real estate market

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