Monetize your blog with OIOPublisher
Monetize your blog with OIOPublisher

Monetize your blog with OIOPublisher

by Alex · 11 comments

OIOP­ub­lisher is one of the best ways to set up an adver­tise­ment sys­tem for your web­site or blog. We use this sys­tem at Blo­gus­sion, and we couldn’t be any hap­pier with it’s easy to use sys­tem. The great­est thing about OIOP­ub­lisher is that this sys­tem cuts the mid­dle­man out and let’s you keep 100% of your rev­enue. So unlike ser­vices like Buy Sell Ads or Per­for­manc­ing Ads, you don’t have to worry about los­ing money you should never have to lose.

I just want to go over a few of the coolest things about OIOP­ub­lisher with you. I’m writ­ing this for you because I want you to see this scripts poten­tial to its fullest, and so you can make the choice to get it and make the most out of your blog advertising.

Basic Break­down

If you choose to use OIOP­ub­lisher on a Word­Press blog, you can just sim­ply down­load the plu­gin and add it to your blog. I have seen and tried other ad plat­forms that require a whole lot more than just adding the file to my plu­g­ins folder, so I was pretty impressed with OIOP­ub­lisher in that perspective.

picture-5Once I installed that, a lit­tle tab on the bot­tom of your Word­Press Admin­is­tra­tion will be cre­ated enti­tled “OIOP­ub­lisher”. That is where all of the set­tings can be found (there are also some things in the post screen sec­tion, but I haven’t tin­kered with those yet).

These are the three pan­els you will be in the most with your OIOP­ub­lisher instal­la­tion. A lit­tle overview of them:

  • OIOP­ub­lisher: Con­fig­ure all of your OIOP­ub­lisher set­tings (API key, enable/disable, alerts, etc.)
  • Set­tings: This is where you add any Ad Zones for any form of adver­tis­ing you want (text, ban­ner, inline, posts) and also con­fig­ure some other things such as your form of pay­ment, and email tem­plates for when some­one uses the system.
  • Pur­chases: A detailed archive of every sin­gle pur­chase made with the sys­tem, as well as pend­ing ads.

The 5 forms of adver­tis­ing options OIOP­ub­lisher has are:

  • Text Ads: Sell links on your blog.
  • Ban­ner Ads: Can be any shape or size. Image ads like side­bar ads (those 125×125 ads you see every­where) are what you can con­trol here.
  • Inline Ads: Put ads inside of your posts auto­mat­i­cally. You have the abil­ity to choose between RSS Feed, Video or Image Ad.
  • Post Ads: This allows you to sell reviews. Not to be con­fused with Inline Ads.
  • Cus­tom Pur­chases: If you have a prod­uct you want to sell, you can auto­mat­i­cally set options in here that will allow some­one who has bought some­thing to be able to down­load a ZIP file.

A great thing about OIOPublisher

Is it’s orga­ni­za­tion rou­tines. You see, you can divide your ads into things called Zones. You use zones to man­age your types of ads. For exam­ple, if you want to sell two dif­fer­ent sized ban­ner ads, you can divide the dif­fer­ent sizes into dif­fer­ent zones. You can name the zones, so your best bet is to name each zone by the size of the image if that is what you are sell­ing (for orga­ni­za­tional purposes).

5 other great things about OIOPublisher

  1. Built in Stat Tracker: Allows you to see how many impressions/clicks each ad on your site gets as well as other infor­ma­tion like CTR (click-through rates) and others.
  2. Get your site listed in their Mar­ket­place: You will be able to get your site fea­tured in the OIOP­ub­lisher Mar­ket­place where your site would be exposed to any adver­tis­ers brows­ing through the mar­ket­place. Check our page out in the Mar­ket­place!
  3. Built in help: Get help with any­thing you may not under­stand in with the built in doc­u­men­ta­tion. All with­out leav­ing your Word­Press Admin panel.
  4. Ad Server: You can set up ads to dis­play on other web­sites by sim­ply adding a line of JavaScript to the site. Pretty nifty option I’d say.
  5. Set up addi­tional mod­ules eas­ily: You can extend the capa­bil­i­ties quickly and easy by adding some mod­ules to your sys­tem. Mod­ules such as Affil­i­ates, Demo­graph­ics, Entre­Card pay­ments (get paid in Entre­Card tokens instead of real money), and many more.

OIOP­ub­lisher is not free. That would prob­a­bly be too good to be true for a prod­uct like this. At the moment, OIOP­ub­lisher costs $47, but if you’re will­ing to make the invest­ment and use the right as sell­ing strate­gies, then I can guar­an­tee you it will pay itself off. It already has here (I had a coupon when I bought it, but I have still made over $47 using it! :p)

All in all, I can­not rec­om­mend this prod­uct enough. It is so pow­er­ful, and so con­ve­nient. It has every­thing you could want and more in an ad sys­tem. Do you want to know how amaz­ing it really is?

How amaz­ing is OIOPublisher?

Once I installed it and got it all ready to be put out live on Blo­gus­sion, I was doubt­ful of me really mak­ing any money from it. I have never made a penny off of sell­ing ads on any of my past blog, so obvi­ously my hops were not high. But 5 min­utes and one Twit­ter shout out later, the sys­tem had sold TWO ads and ONE Spon­sored reviews. That comes out to be $65 in rev­enue — obvi­ously pay­ing off the ini­tial invest­ment ($22 with a coupon). That’s not a lot of money by any means, but I was flab­ber­gasted quite hon­estly, and very happy that it was all auto­mat­i­cally processed.

So have I con­vinced you to try out OIOP­ub­lisher? If you are seri­ous about sell­ing ads on your blog, then you need to try this out now! Get started with OIOP­ub­lisher today!

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Article by Alex

I'm the 17 year old blogger & designer behind Blogussion. I live in New Jersey (but root for the New England Patriots), and am a Junior in High School. You can check out my rarely updated personal(ish) blog, Asnio, or connect with me on Twitter.

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Evan February 19, 2009 at 9:21 pm

Very helpful, I think it’s great that you can just quickly add the OIOPublisher plugin right into wordpress. Seems very efficient, and congratulations on your profits!

Evan’s last blog post..We Could All Use Somebody

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Alex February 20, 2009 at 6:19 am

Yes, I love the fact that it is so easy to install, yet it is probably one of the most feature rich advertising program on WordPress. :)

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Dot Com Dud February 20, 2009 at 2:06 am

OIO is the next purchase on my list but like you were, I’m a little worried that I will not actually sell any ads and it wont be worth it. Hopefully I’m wrong too. Do you have any coupons on offer for a discount??

Dot Com Dud’s last blog post..January Traffic Analysis

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Alex February 20, 2009 at 6:22 am

I think if you just play your cards right, and follow some basic monetization tips you should sell some ads. You won’t get rich selling ads obviously, but OIO makes the process easier, and convenience is a priority in selling ads.

I Google search “OIOPublisher February 2009 coupons” but all I could find was a coupon that expired February 9th. Sorry, maybe they will come up with a new one later in the month, or next month. :/

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Janith February 20, 2009 at 6:31 am

There’s only one way to be sure ~ but I think we took off on the right foot, because just a month in we have three dedicated sponsors.

Just make sure your site’s been up for some time, then write up a “End of Month Roundup” article (obviously work on your traffic first, so this post can be something to be proud of) then talk to people.

That’s the best way to get sponsors, even if your not the most booming blog – if you can make a few friends and get noticed; I’m sure there will be sponsors.

A good example of this is; R@21 sponsoring us. Alex and Michael have been discussing a lot of things lately, and even though R@21 are on a much higher ‘reach’ they wanted to be affiliated with us in this way.

Just don’t give up :)
Good luck!

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Ryan February 20, 2009 at 2:59 am

I heard about this program, and I think I may purchase it. Thanks for telling more about it.

Ryan’s last blog post..I Love Money 2

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Alex February 20, 2009 at 6:22 am

Hope you do Ryan, you won’t regret it!

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Steve Fraser April 13, 2009 at 6:12 am

Get $8 off of OIO Publisher using SPRING-SAVING as coupon code in April and start self-selling your online ad space.

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scheng1 November 13, 2009 at 8:38 am

Will it kill the SERP if the search engines catch you selling links?
I’m thinking of monetizing through textlinkbrokers, they have a feature for adding comments to the blogs to create links to their clients

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