When you think of Social Media Marketing, you probably think about Twitter, Facebook, Mashable, or even Ashton Kutcher. But what about everyone’s favorite fried white meat spot: Chick-fil-a? Bet you don’t think of them! They even have a mean cookies and cream milkshake, but that’s a topic for another day. Now I’m thirsty. Crap.
What could we possibly learn about social media marketing from a company that has more similarities to White Castle than it does to iJustine? Simply put, everything! Let me count the ways.
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